Younger generations are becoming increasingly uninterested in owning assets with access and usage being more important than ownership. Technology has enabled the sharing economy to scale up in selected areas with the rise of companies like Uber, Airbnb and others. On the other hand, the circular economy and the effective reuse of waste and goods remains more of hobby or subscale lifestyle choice.
This challenge calls for startup utilizing the concepts of circular economy to create new products and services that help the environment and impact in(directly) the healthcare of its citizens.
Source: The GovTech Prize
Illustration Photo: Cherry blossom, Tokyo, Japan (CC0 Creative Commons from Pixabay.com)